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1657 Career Guide

Navy

1657: Public Affairs Officer

Career transition guide for Navy Public Affairs Officer (1657)

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Civilian Career Pathways

Top civilian roles for 1657 veterans, with average salary and market demand data.

Public Relations Manager

$118K
High matchHigh demand

Communications Director

$135K
High matchHigh demand

Technical Writer

$78K
Good matchGrowing demand

Skills to develop:

Specific software documentation experienceAgile methodologies

Lobbyist

$105K
Moderate matchStable demand

Skills to develop:

Deep understanding of legislative processesNetworking within specific industry sectors

Social Media Manager

$65K
Good matchVery high demand

Skills to develop:

In-depth knowledge of social media analytics toolsPaid social media advertising strategies

Salary estimates from VWC career data

Hidden Strengths

Cognitive skills your 1657 training built — and where they transfer.

Situational Awareness

As a Public Affairs Officer, you constantly monitor the information landscape, understanding the public's perception of the military, potential PR crises, and the impact of your communications on various audiences.

This ability to perceive and understand your environment translates directly into anticipating market trends, identifying potential risks, and tailoring strategies to resonate with different stakeholder groups.

Rapid Prioritization

In the fast-paced world of public affairs, you're constantly bombarded with requests, deadlines, and emerging issues. You must quickly assess their importance and impact to allocate your time and resources effectively, ensuring the most critical tasks are addressed first.

This skill allows you to excel in dynamic environments, distinguishing urgent matters from background noise, and concentrating your efforts on activities that produce the most significant results.

Adversarial Thinking

While fostering positive relationships is key, you also need to anticipate potential negative press, understand opposing viewpoints, and develop counter-arguments to protect the reputation of the military and its personnel.

This translates to the ability to identify potential pitfalls in business strategies, anticipate competitive threats, and develop robust plans that address various scenarios.

Resource Optimization

You're often working with limited budgets and personnel, requiring you to creatively leverage all available resources to maximize the reach and impact of your public affairs campaigns.

Your resourcefulness will empower you to achieve more with less, identifying cost-effective solutions and innovative strategies to achieve organizational goals, even under constraints.

Non-Obvious Career Matches

Crisis Communications Consultant

SOC 11-2011.00

You've been handling sensitive information and managing public perception under pressure. Your experience in mitigating reputational risk and crafting effective messaging during crises makes you a natural fit for helping businesses navigate challenging situations.

Market Research Analyst

SOC 19-3022.00

You've been analyzing public sentiment and media trends to inform your communication strategies. Your ability to understand audience perceptions and identify key insights translates perfectly to market research, where you'll help companies understand their customers and market landscape.

Fundraising Manager

SOC 11-9131.00

You've been promoting events, activities and positive press. Your ability to connect with people, build relationships, and articulate a compelling narrative will make you an effective fundraising manager, capable of securing resources for non-profit organizations or political campaigns.

Training & Education Equivalencies

Public Affairs Qualification Course (PAQC), Defense Information School (DINFOS), Fort Meade, MD

320 training hours8 weeksUp to 6 semester hours recommended in Mass Communication or Public Relations

Topics Covered

  • •Public Affairs Principles and Practices
  • •Media Relations
  • •Crisis Communication
  • •Strategic Communication Planning
  • •Visual Information (Photography and Videography)
  • •Writing for Public Release
  • •Social Media Engagement
  • •Command Information Program Management

Certification Pathways

Partial Coverage

Public Relations Society of America (PRSA) Accreditation in Public Relations (APR)50% covered

Formal PR theory, advanced strategic communications planning, and in-depth knowledge of ethical standards specific to civilian PR practice. Study PRSA materials.

Certified Professional Communicator (CPC)60% covered

Focus on mastering current communication technologies and platforms, and adapting communication strategies to diverse audiences. Review IABC resources.

Recommended Next Certifications

Project Management Professional (PMP)Certified Communication Management Professional (CCMP)Certified Digital Marketing Professional (CDMP)

Technical Systems Translation

Military systems you've used and their civilian equivalents for your resume.

Military SystemCivilian Equivalent
Defense Information Management System (DIMS)Content Management Systems (CMS) like WordPress, Drupal, or Joomla
Public Affairs Automated Management System (PAAMS)Customer Relationship Management (CRM) software like Salesforce or HubSpot
Joint Worldwide Intelligence Communications System (JWICS)Secure file sharing and communication platforms such as Signal, Wickr, or encrypted email services
SharePoint (Navy specific implementation)Microsoft 365 suite, Google Workspace
Enlisted Distribution and Verification System (EDV)Human Resources Management Systems (HRMS) such as Workday or BambooHR
Automated Message Handling System (AMHS)Secure email gateways and message encryption software

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