46B Career Guide
46B: Broadcast Journalist
Career transition guide for Army Broadcast Journalist (46B)
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Top civilian roles for 46B veterans, with average salary and market demand data.
Public Relations Manager
Broadcast News Analyst
Skills to develop:
Social Media Manager
Skills to develop:
Corporate Communications Specialist
Photographer/Videographer
Skills to develop:
Salary estimates from VWC career data
Hidden Strengths
Cognitive skills your 46B training built — and where they transfer.
Situational Awareness
As a 46B, you constantly monitor the media landscape, understanding public perception and anticipating potential impacts on the command's reputation. You have to stay informed about current events and trends to tailor your communication strategies effectively.
This translates to the ability to quickly grasp complex situations, identify key factors, and anticipate potential outcomes in a dynamic environment. You can readily assess the impact of various actions and adjust strategies accordingly.
Resource Optimization
You're responsible for managing audiovisual resources – equipment, personnel, and budget – to maximize the impact of public affairs initiatives. You're skilled at allocating resources efficiently to achieve specific communication goals.
This means you excel at making the most of limited resources, finding creative solutions, and prioritizing tasks to achieve optimal results. You're adept at managing budgets, schedules, and personnel to deliver high-quality outcomes.
Team Synchronization
Whether commanding a detachment or working within a team, you ensure seamless coordination of efforts to produce and disseminate information. You are adept at working with diverse personalities and skillsets.
Your experience in synchronizing team efforts translates directly to coordinating projects and people in civilian settings. You have the ability to motivate team members, manage expectations, and delegate tasks effectively to achieve project goals.
Adversarial Thinking
In public affairs, you must anticipate potential criticisms or negative press and develop proactive communication strategies to mitigate damage and maintain a positive image. This requires thinking like your potential detractors.
This skill makes you adept at identifying potential risks and vulnerabilities, allowing you to develop contingency plans and address challenges proactively. You can anticipate potential problems and find creative solutions to overcome them.
Non-Obvious Career Matches
Crisis Communications Manager
SOC 11-2011As a 46B, you've been trained to anticipate and manage potential communication crises. You possess the skills to develop and implement effective strategies for responding to negative publicity and protecting an organization's reputation. You know how to think on your feet and keep a cool head under pressure.
Market Research Analyst
SOC 19-3022Your experience in monitoring media and gauging public perception gives you a strong foundation in understanding consumer behavior and market trends. You've been analyzing data and using it to inform communication strategies, skills highly valuable in market research. You know how to interpret information and translate it into actionable insights.
Political Campaign Manager
SOC 11-1021Your background in public affairs, media relations, and strategic communication makes you well-suited for managing political campaigns. You've been planning and executing communication strategies to influence public opinion, skills directly transferable to the political arena. You understand how to craft messages and mobilize support.
Training & Education Equivalencies
Public Affairs Officer Course, Defense Information School, Fort Meade, MD
Topics Covered
- •Public Affairs Principles
- •Interview Techniques
- •Writing for Broadcast
- •Radio Production
- •Television Production
- •Media Relations
- •Social Media Management
- •Crisis Communication
Certification Pathways
Partial Coverage
In-depth knowledge of FCC regulations, advanced transmitter maintenance, and specific broadcast engineering principles might be needed.
In-depth knowledge of FCC regulations, advanced transmitter maintenance, and specific television engineering principles might be needed.
May need to deepen specific Adobe Premiere Pro and After Effects skills, focusing on the latest features and advanced editing/motion graphics techniques.
Recommended Next Certifications
Technical Systems Translation
Military systems you've used and their civilian equivalents for your resume.
| Military System | Civilian Equivalent |
|---|---|
| Armed Forces Radio and Television Service (AFRTS) | Public Broadcasting Service (PBS), National Public Radio (NPR) |
| Defense Information Systems Network (DISN) | Commercial satellite communication networks (e.g., Intelsat, SES) |
| Tactical Video Recorders | Professional-grade video cameras (e.g., Sony, Panasonic) |
| Production Editing Suite (Avid, Adobe) | Avid Media Composer, Adobe Premiere Pro |
| Satellite Communications Systems | Satellite internet providers (e.g., HughesNet, Viasat) |
| Public Address Systems | Commercial sound reinforcement systems (e.g., Bose, JBL) |
| Digital Asset Management (DAM) Systems | Cloud-based media management platforms (e.g., Brandfolder, Widen) |
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